The team of the web series Made In Heaven came together for its launch event in Mumbai on March 7. During an interaction with the media, Zoya Akhtar who is the creator of the series opened up about the difference between digital content and films. She said the depth that a web series can divulge into, a normal 120-minute film can't. She further said that stories written for a web series can't be stretched beyond its capacity and won't make for a good film.
She said, “I am a storyteller. The stories that fit a web series can’t be stretched. I have certain ideas that can be made into features and I have some ideas that need a short format. I go to the cinema, it’s a collective experience. I personally watch a lot of digital content. For me, that’s a visual book. I go open it, it’s my personal time. Nothing can change those experiences. Stories mend itself. Made In Heaven wouldn’t have made a good film because of the kinds of topic we touched upon, the time required to develop those characters, the depth that can be shown, can’t happen in films. They aren’t interchangeable.”
Made In Heaven is an Amazon Prime Original's pet project produced by Ritesh Sidhwani and Farhan Akhtar's production house Excel Entertainment.
For the launch event, the team of the web series including the actors Arjun Mathur, Kalki Koechlin, Jim Sarbh, Sobhita Dhulipala, Shashank Arora and Shivani Raghuvanshi were in presence.
