If you have watched Gauri Shinde directed new soup brand ad featuring Karan Johar and Aashim Gulati, then we are sure you must have been left with a smile on your face. Showcasing a sweet and simple story of same-sex attraction, the ad leaves an impact.
Director Gauri Shinde, who helmed the ad, said the adulation coming her way has been pleasantly surprising. "We wanted it to be light-hearted, which is not a mockery of something that has had a stigma attached to it for so long. We wanted to portray the same-sex love story or coming out of the closet in the most natural yet heartwarming way. We think it is an out-of-the-box idea in the advertising space."
Quiz Gauri on the experience of directing one of the biggest filmmakers of Bollywood, and she laughed, "It was a delight directing Karan. The way he expresses himself on camera is genuine and instinctive. I asked him to be himself, and that's his best form."
It has been three years since Shinde's last directorial vehicle, Dear Zindagi (2016), which was incidentally co-produced by KJo. When asked if she is planning to return to the big screen soon, she said, "We have a few things in the pipeline. I will make an announcement when the time is right."
(Source: Mid Day)