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Salman Khan, Virat Kohli and Akshay Kumar lead the pack for Forbes India Celebrity 100 list in 2018

Bollywood superstar Salman Khan is the richest Indian celebrity, according to the 2018 Forbes India Celebrity 100 list. The actor, who topped for the third consecutive year, cemented his place in the top spot considering the commercial success of his movies Tiger Zinda Hai and Race 3 apart from endorsements of several consumer-facing brands. Salman's total earnings, pegged at Rs 253.25 crore, constitute 8.06 percent of the total earnings -- Rs 3,140.25 crore -- of the top 100 celebrities for the year, read a statement from Forbes.

Following him is Indian cricket captain Virat Kohli, who jumped one spot from last year to the second rank in 2018, with total earnings of Rs 228.09 crore, a sharp increase of 116.53 percent from the previous year. Meanwhile, Akshay Kumar completed the top three, with Rs 185 crore in earnings.

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Unfortunately, Shah Rukh Khan has fallen out of the top 10 list considering he had no releases in 2017. Now at rank 13 on the list, SRK's earnings were down 33 percent this year despite him being at the second spot on the 2017 Forbes India Celebrity list. Apart from him, Aamir Khan, Amitabh Bachchan, Ranveer Singh, Sachin Tendulkar and Ajay Devgn, also follow next in the top 10 bracket.

The 2018 Forbes India Celebrity 100 List rankings takes the period from October 1, 2017 to September 30, 2018 under consideration for the final evaluation.

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