The makers of the upcoming film The Zoya Factor have been piquing the interest of the audience by releasing interesting and quirky videos from a special pre-trailer launch series titled Zoya Kavach, that touches upon the broad storyline of the film starring Sonam Kapoor Ahuja and Dulquer Salmaan. Now, after sharing two such out-of-the-box teasers, the team of the film unveiled yet another promo on Monday where Pankaj Dheer is giving an insight into the wonders the Zoya Kavach can do. For those unversed, Zoya Kavach is a badge sort of charm with Sonam aka Zoya Singh Solanki's portrait. The series has been designed in order to replicate that of telly marketing ads.
In the third promo, we can see a young boy, an aspiring cricketer, failing to fulfill his dreams. Soon, Pankaj, through the ad informs about the miraculous Zoya Kavach. A while into the video, we see the boy acing a strike with his bat, all thanks to the powers of the charm.
The Zoya Factor revolves around Zoya Singh Solanki, who is an advertising agent and turns out to be a lucky charm for the Indian cricket team when she chances upon meeting the captain of the team, Nikhil Khoda and how it starts raining luck ever since then. The film is being directed by Abhishek Sharma, and Fox Star Hindi is producing it. It is slated to release on September 20, 2019. The film, apart from Sonam and DQ stars Sanjay Kapoor and Saurabh Shukla amongst others.